Vancouver Novel

João Loureiro, Brazil


Title: Vancouver Novel
Artist: João Loureiro (b. 1972, Brazil)
Medium: LED sign, metal posts
Dimensions: 214 x 137 x 58 cm (7′ x 4’5″ x 1’9″)
Weight: 63.5 kg (140 lbs)
Location: 3474 Point Grey Road (at Collingwood) in Vancouver

Inspired by the Vancouver Biennale’s 2014-2016 exhibition theme Open Borders / Crossroads Vancouver, Vancouver Novel by João Loureiro explores the shifting boundaries between public and private life in an era marked by social media and reality TV.  Situated in one of Vancouver’s most exclusive waterfront neighbourhoods, the installation cycles through a series of 23 sentences which weave a poignant narrative of daily life.  These snippets of domesticity, by turns banal and ominous, underscore our ever-growing appetite for updated information and continuous content.  Intensely personal and yet broadcast for the world to see, Vancouver Novel asks us to consider the narrowing chasm between our public and private lives.
Photo Credit: Roaming-the-planet

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